1.) choose TWO (2) ideas, concepts, or themes to promote using a poster as your form of communication - ONE poster MUST feature a person or part of a person (hand, arm, leg, etc.)
2.) determine your audience (based upon age, finance, education, political party, etc.) and create your poster based upon that particular audience
3.) create these posters at 12" x 18" that are designed to communicate that idea, concept, theme, or item to that specific audience, making sure that one poster is mostly weighted for negative space and the other poster is mostly weighted for positive space
4.) determine the color palette (using a limited color palette of no more than 5 colors) and either draw your own person (or part of a person, such as an arm or hands) or select a photograph and use Image Trace in Illustrator to “posterize” the photo
5.) select a font with the appropriate size and weight for your message (you may download a specific font from the web and it SHOULD install on your school computer)
- NOTE: I like to use www.dafont.com to search for new and interesting FREE fonts
6.) determine the text based upon your message - it should short in the number of words, easy to quickly understand, and the text should be large enough to read quickly at a distance (try to reduce your message to 3-6 words) - use type effects to create embossed, textured, 3D, and other stylized text features
7.) create your posters using Adobe Illustrator, Adobe Photoshop, or a combination of both - you will find that Illustrator gives you more creativity with text
SEE THE IMAGES BELOW FOR IDEAS:
